Roller & Associates
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Roller & Associates
7500 York Street
Denver, CO 80022
7500 York Street
Denver, CO 80022
Categories: Auctioneers, Liquidators
Founded in 1976, Colorado's largest firm of industrial auctioneers, appraisers and liquidators.
Roller & Associates specializes in the valuation and the subsequent conversion of assets into cash through auctions, liquidations or privately negotiated sales, or a combination of the preceding.
Roller & Associates consistently handles over 125 auctions per year. Annually sales of construction equipment, vehicles, machinery, food services and various trades exceed $30,000,000. This provides us with valuable first-hand knowledge into the current market conditions and trends. Additionally, the staff at Roller & Associates conducted over 200 appraisals in the last two years with forced liquidation values totaling more than $100,000,000.
Clientele include large and small corporations and businesses, many of the governmental agencies in Colorado, private individuals and others desiring to liquidate varied business and industrial assets. We have been the provider of auction services to the MAPO (Multiple Assembly of Procurement Officials) organization since 1998.
Keywords: Public Auction, Online Auction, Liquidations, Appraisals, Auto Auction,
Roller & Associates specializes in the valuation and the subsequent conversion of assets into cash through auctions, liquidations or privately negotiated sales, or a combination of the preceding.
Roller & Associates consistently handles over 125 auctions per year. Annually sales of construction equipment, vehicles, machinery, food services and various trades exceed $30,000,000. This provides us with valuable first-hand knowledge into the current market conditions and trends. Additionally, the staff at Roller & Associates conducted over 200 appraisals in the last two years with forced liquidation values totaling more than $100,000,000.
Clientele include large and small corporations and businesses, many of the governmental agencies in Colorado, private individuals and others desiring to liquidate varied business and industrial assets. We have been the provider of auction services to the MAPO (Multiple Assembly of Procurement Officials) organization since 1998.
Keywords: Public Auction, Online Auction, Liquidations, Appraisals, Auto Auction,
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Interview Q&A
How long have you been in business?
Since David Roller Founded the Company in 1976.
What is your primary product or service?
Auctions and Appraisals for a wide range of clients.
How did you first become interested in your line of business? (if owner) - What is your background? (If owner or store manager)
When Dave Roller started up Roller Auctioneers 35 years ago, the trained aeronautical engineer set out to engineer a better auction experience. Roller loved the unpredictability and adventure that comes with the live auction. But, he believed he could bring something new to Denver’s auction industry that would make both buyers and sellers happier. Where the industry has traditionally been loosely structured and inconsistent, Roller brought organization, process and business best practices. And where the auction business often gets a black eye from misleading claims, hidden terms, and broken promises, Roller insists on transparency, fairness and respect. He built the business by assembling a team of likeminded individuals and instilling a culture built on those bedrock values. Roller Auctioneers has offered Denver consignors and bidders a unique package – sophisticated enough to handle large-scale construction, commercial and industrial auctions, but with the level of personal service and flexibility of a local, independent company.
How do you differentiate yourself from other businesses in your category and area?
Our company mission it to continually make both buyers and sellers happy, by treating people fairly and delivering the most sophisticated, professional and enjoyable auction experience possible.
How many locations do you have and do you have plans to expand?
One location with no plans to expand.
Provide detailed directions to your location
Southbound I-25: Take the 84th Ave. Exit, #219, go east to Washington Ave., then south to 78th Ave., then east to York . then south on York approx. 3 blocks, Northbound I-25: Take the I-76 Exit #216A, then veer left onto the 70th Ave. Exit #216B, then east of 70th Ave. approx. 1.3 miles to York, then 2 blocks north. Westbound on I-270: Take the York St. Exit #1, then proceed north approx. 1 mile. Eastbound on I-76: Take the 74th Ave Exit #8, then go back west approx. 1 mile to York St., then 2 blocks north. Watch for auction signs.
What type of payments do you accept?
Payments will be accepted in Visa, MasterCard, Discover, cash, bank wire transfer, cashier check or check approved by TeleCheck.
Which areas do you service?
While most of our auctions are in the Denver Metro area, we hold auctions across the entire state of Colorado and have held auctions in Utah, New Mexico, Georgia, New York, and Nebraska.
Who owns your company or runs daily operations?
Dayton C. Roller
What are your hours of operation?
8:00am to 5:00pm on Monday - Friday
What is the best compliment anyone can give you?
"You did a fantastic job with my auction, I'm glad I chose Roller."
What is your favorite quote or Bible verse?
Luke 6:31 - Do to others as you would have them do to you.
Since David Roller Founded the Company in 1976.
What is your primary product or service?
Auctions and Appraisals for a wide range of clients.
How did you first become interested in your line of business? (if owner) - What is your background? (If owner or store manager)
When Dave Roller started up Roller Auctioneers 35 years ago, the trained aeronautical engineer set out to engineer a better auction experience. Roller loved the unpredictability and adventure that comes with the live auction. But, he believed he could bring something new to Denver’s auction industry that would make both buyers and sellers happier. Where the industry has traditionally been loosely structured and inconsistent, Roller brought organization, process and business best practices. And where the auction business often gets a black eye from misleading claims, hidden terms, and broken promises, Roller insists on transparency, fairness and respect. He built the business by assembling a team of likeminded individuals and instilling a culture built on those bedrock values. Roller Auctioneers has offered Denver consignors and bidders a unique package – sophisticated enough to handle large-scale construction, commercial and industrial auctions, but with the level of personal service and flexibility of a local, independent company.
How do you differentiate yourself from other businesses in your category and area?
Our company mission it to continually make both buyers and sellers happy, by treating people fairly and delivering the most sophisticated, professional and enjoyable auction experience possible.
How many locations do you have and do you have plans to expand?
One location with no plans to expand.
Provide detailed directions to your location
Southbound I-25: Take the 84th Ave. Exit, #219, go east to Washington Ave., then south to 78th Ave., then east to York . then south on York approx. 3 blocks, Northbound I-25: Take the I-76 Exit #216A, then veer left onto the 70th Ave. Exit #216B, then east of 70th Ave. approx. 1.3 miles to York, then 2 blocks north. Westbound on I-270: Take the York St. Exit #1, then proceed north approx. 1 mile. Eastbound on I-76: Take the 74th Ave Exit #8, then go back west approx. 1 mile to York St., then 2 blocks north. Watch for auction signs.
What type of payments do you accept?
Payments will be accepted in Visa, MasterCard, Discover, cash, bank wire transfer, cashier check or check approved by TeleCheck.
Which areas do you service?
While most of our auctions are in the Denver Metro area, we hold auctions across the entire state of Colorado and have held auctions in Utah, New Mexico, Georgia, New York, and Nebraska.
Who owns your company or runs daily operations?
Dayton C. Roller
What are your hours of operation?
8:00am to 5:00pm on Monday - Friday
What is the best compliment anyone can give you?
"You did a fantastic job with my auction, I'm glad I chose Roller."
What is your favorite quote or Bible verse?
Luke 6:31 - Do to others as you would have them do to you.
Contact Roller & Associates:
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